Re: Bridal Expo-any ideas?


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Posted by Kenzi on October 06, 1999 at 22:56:44:

In Reply to: Bridal Expo-any ideas? posted by Miss Monica on October 06, 1999 at 17:47:34:

: I have a chance to be a vendor at a bridal expo in Beverly Hills
next
: weekend, and I have to decide whether to participate or not by
Friday.
: Here is the deal: I pay $350 ($200 less than the other vendors),
give
: little free tattoos, and try to convince the 500 or so brides and
: bridal consultants who attend the show that a henna bridal shower
or
: bachelorette party would be a good time. It is alot of money to do
an
: event where I probably won't make a dime (unless some enthusiastic
: bride wants to give me a down payment), but my neighbor who does
: wedding flowers says he gets tons of business by doing these expos.
Oh,
: and the show promoter says that if I do the show she will put me on
her
: web site free for 6 months! That sounds great to me, as the site is
: advertised in all the big brides magazines (I went to Borders &
: checked). The promoter says she doesn't have anyone else at the
expo
: advertising for shower entertainment.

: Is anybody out there doing lots of bridal showers or has anyone
tried
: an expo to generate business? Any ideas on how I can make the booth
: look great and show the ladies a good time? The way I see it, the
more
: colorful and fun I appear at this event, the more likely I am to
get
: business. I can wear my middle eastern garb & a bindi, put a pretty
: sari on the table, play pleasant music, have my pictures, design
books
: and books about mehndi out to look at, etc...

: Should I try it? Any advice anyone?
: Thanks,

: Miss Monica

I agree with you, it is quite expensive, especially considering how
little money you may make at the actual event. You can consider it
advertising, and this is cheaper than putting at ad for your services
in one of these bridal magazines. Instead of creating an ad on
paper, you and your designs are your ad. You could even henna some
friends of yours and have them show off your handiwork at the event.

You also have a captive audience...people looking for new ideas for
bridal parties.

If coming up with $350 is somewhat difficult, why not share your
space with another henna artist, agreeing to split the cost and then
also split all the resulting business 50-50. Where will the show
be? Maybe you can find someone on this list who would be willing to
go in on it with you.

Sounds like a great opportunity. Good luck.

Kenzi


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