Planning the upcoming henna season- advice, please!


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Posted by Lauren on January 13, 2002 at 22:24:30:

I've been going over my henna finanaces from last year and I'd like
some advice for planning the upcoming henna season. Some events I
went to last year and I know I can make money, partially because I
can trade dance classes or performance for the booth space. Some
stuff I definitely made money on, and some stuff I just don't know
how to judge. At what point does a show break even? There's more to
consider than just cash box minus booth fee. I'm not sure that the
IRS allowance of .32 per mile is accurate for every car, and then
there's the time spent driving my kid to a sitter, the actual sitter
fees, and my actual time there? How do I decide if I'd be better off
sitting at home that weekend?
Also, how do I forecast whether a new event is likely to be
profitable? There are several festivals I haven't tried yet locally
but I'm not sure what questions to ask to see if I'm likely to make
money. Since I'm new to this area, is it worth putting out the booth
fee just to get my name out there to the people who will want me for
more traditional stuff? Given the choice, I'd ONLY do the
traditional henna jobs- weddings, parties, baby showers, etc., but
this year I don't have a day job so the matter becomes a little more
important.
How do I tell if I'm charging appropriately? If I do an event that
has steady customers, I figure I should be able to double my
investment by the day's end. Is that fair to assume? Should I
change my prices depending on the event fee I need to make back?
Any thoughts are very welcome. I've read CCJ's pro rant and it's
GREAT but I'm feeling a bit frightened about really stepping out on
my own.
Lauren

 


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