Re: My Approach - Introducing henna to the masses (slight rant)Posted by Anne Beltestad on May 29, 2001 at 18:39:37: In reply to: My Approach - Introducing henna to the masses (slight rant) posted by Anne Beltestad on May 29, 2001 at 18:37:49: : Perhaps you're dealing with a bad crowd?: We did a huge festival this weekend and we ONLY USE REAL HENNA. Our : goal is to educate people that henna is not a tattoo, it's not a : substitute for a tattoo, but it's an ancient, relaxing, transitory : art. : On Sunday especially we were slammed with teenyboppers who wanted : kanji, dragons, etc on their bellies and backs. We also had to do a : lot of touchups. It was really annoying, but you have to be patient : with them. Most of them had never seen henna before. I ask you - : which is better: that they experience this traditional art in all its : natural glory, are encouraged to be creative and to put it on the : places where it stains best, or that they think of it as a "fake : tattoo"? : By yesterday we ended up telling all the teenagers that we discouraged : them putting henna on places that aren't meant for henna. It seemed : to be a slightly different crowd, and many listened and also let us : "do whatever" in their price range - and on their hands! : We also started charging people to re-do designs they smear. This was : very effective and did help them decided they wanted it somewhere : better than the belly or the neck. : There's a fine line between pleasing your customers and making : yourself unhappy. My approach is to be positive and upbeat while : explaining, firmly but gently (and over and over again) why henna is : best in the traditional places (hands, feet, wrists). Henna is NEVER : going to be a "quick and easy body art". That's part of its joy. I : think Catherine put it well when she said (a long time ago) "softly, : softly catchy mehandi monkey!" - in other words, you will be rewarded : for your patience. : In this culture we have learned to want speed, efficiency, etc. : Again, that's part of why henna is so relaxing and healing. We set up : our tent as a lovely oasis and invite people in to relax for fifteen : minutes or so while we introduce them to this ancient art. I think we : make a convert to real, timeconsuming, magical henna each time we do : this. Selling it as a "temporary tattoo" fails to capture this : essence of henna. : : : However the people : : want black , and if i can apply it safely then it may save them from : : going to get ppd put on them. : : This is false. People ask us "does it come in black" because they : have been encouraged to think of henna as a fake tattoo, but when we : tell them that black henna isn't henna, and that it involves : chemicals, they don't want it. I have never seen anyone still want : "black henna" after 30 seconds of education. : I also think that promoting "colored henna" miseducates people and : leads directly to the use of PPD, stupid glittery stickers, etc. And : if I see anyone using anything that isn't henna, and calling it such, : at a festival that I'm at, you can bet your right hand I'll do : something about it. : : : I am confident that Navaids pre-mixed : : coloured paste is safe and it does leave a nice dark stain, it last : : well for 10 days and more. I for one am grateful to Navaid and his : : product. : : Yes, but it's not henna. Stop calling it henna, because it's not. : : I was about ready to opt for Temptu body paint which will : : last apparently for 2 to 5 days. Trying to do little temporary body : : art geckos and Kanji and Dragons on peoples Bi-ceps ,chest ,backs : etc. : : with henna is madness and it doesn't work, the after care is insane : : and people sit glassy eyed as i explain all they have to do to try : and : : make it work. : : Why not have aftercare sheets? Look at Catherine's business : suggestion page - it covers all of this. : I also think you should examine your views on henna. Why do you do : henna? Are you interested in the history and traditions? Or are you : interested in making money? : : Then they come back and say it didn't take and i have : : to do it over again. No the people here don't want henna , they : want : : quick and easy temporary body art that looks real, dries fast and : : requires little or no after care. Thankyou Navaid, cause i don't : : think i could go on using the henna powder that i was using even : : though i bought fresh, best quality henna at 30. US$ per 200 grams : : from a reputable company. Now i can work and supply customer : demand. : : and they won't be coming back saying : : Again, I think you should examine your approach to henna. I'm not : saying mine is the only way, but if people aren't satisfied with real : henna, something's wrong. : People do want henna if it's sold as henna. It doesn't really work to : sell it as a fake tattoo, because it's not a fake tattoo, so it won't : fulfill the need. If you want to focus on kanji and tribal tattoo : style and barbed wire and the like, why not take up body painting? I : only ask that, if you do, you don't sell other mediums as henna. I : wouldn't call my tattoos "mehndi", and I don't call my henna : "tattoos". : Good luck making henna work for you. I agree about Navaid, I just : found the stuff very runny with a weird smell, and wasn't too : comfortable with it. : : Anne
Follow Ups |
Post Followup | ||
Served by ruboard 2.1.1; Copyright © 1998 by Andrew Maltsev. |