Re: Other artist pricing me out of the market


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Posted by Kenzi on July 10, 2001 at 03:39:04:

In reply to: Other artist pricing me out of the market posted by Miss Monica on July 10, 2001 at 00:27:20:

Hmm, you are in a difficult situation there. I found myself in a
similar situation, but as the person doing the undercutting. I
sometimes work with another artist in NYC who charges $80/hr. (and
this was when my rate was $40/hr.) and she encouraged me to raise my
prices. She said that I deserved more, but I felt that what she
meant but was too polite to say was that I was undercutting her. I
did raise my prices a little but I still feel that I am not harming
her business because she has about twice as much experience as I do
and, in my opinion, her work is better than mine and she works
faster. I am not sure that the person hiring one of us for the first
time would be aware of this difference; they would probably just look
at the difference in our rates and choose the cheaper one. But in
the long run, I think quality wins out. I am trying to achieve her
level of quality and the right to charge $80/hr.

It's hard to know why this Indian woman charges so little. Perhaps
she is thinking of what would be an acceptable price in India,
perhaps she doesn't think she is all that good. I would suggest
talking to her and finding out what her motivations are. I am sure
she wouldn't mind making a little more money for her work and her
time, and she might even respond to your logic about undercutting the
market. I think working with her might be a great way to show her
what she is worth. It would really be too bad if she is a great
artist and she didn't know it or value it.

Let us know how it turns out as this is often an issue for many of us.

 


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